November 15, 2007
Creating and Feeding the Customer Management Strategy
Businesses stand to reap massive rewards by regularly reviewing the strategies that enable them to consistently create value for their customers.
This, by implication, requires employees to have a keen understanding of the actual and potential nature and value of existing and prospective customers.
Read Doug Leathers article here
06:55 Posted in Customer experience | Permalink | Comments (0) | Email this | Tags: crm, customer management, customaxi, michael leander, doug leather