January 31, 2008
Marketingboss TV Channel launched for marketing professionals
Many marketing professionals are too busy to read all the articles they are interested in, but often tend to be able to spare 5-20 minutes watching and/or listening to a video containing education and/or inspiration about marketing.
So as a test I have launched Marketingboss TV. Initially you will find a number of videos covering numerous topics that might be relevant to any marketer.
Go visit the Marketingboss TV Channel here
The plan is to add 5-10 new videos each week, so do check back frequently , or even better, sign-up as a member - it is free of course.
16:00 Posted by Michael Leander Nielsen in Marketing and Networking | Permalink | Comments (0) | Email this | Tags: marketing tv, tv commercials, edutainment, educational marketing, viral marketing, banned commercials
November 23, 2007
Word of Mouth Versus Traditional Marketing. Friend or Foe?
In this article by Graham Hill, he asks the key question; whether or not social marketing achieves a better return on resources than traditional marketing does. Read the article at Return on Behavior Magazine
10:05 Posted by Michael Leander Nielsen in Marketing and Networking | Permalink | Comments (0) | Email this | Tags: marketing, graham hill, word of mouth, customaxi, michael leander nielsen
November 02, 2007
New online magazine about marketing
TeleFaction recently published their latest Return on Behavior Magazine in English. With interesting articles covering modern marketing topics in the areas of customer experience, customer centricity, marketing, marketing management, dialogue marketing and much more.
Return on Behavior Magazine is recommendable. Read on.
07:00 Posted by Michael Leander Nielsen in Marketing and Networking | Permalink | Comments (0) | Email this | Tags: marketing, news, michael leander, customaxi, telefaction
May 25, 2007
Customer 2.0 Experience Marketing Conference in Berlin
Customaxi is organizing The International Customer 2.o Marketing Conference in Berlin. The conference will take place in September 2007.
Designed to benefit marketing managers, marketing directors, VP marketing, emarkerking managers, loyalty marketing managers, acqusition marketing managers and professionals working in the field of online and offline marketing, the conference is a customer experience, customer loyalty, and customer retention conference committed to linking present and emerging methodologies with successful marketing acquisition and loyalty marketing activities.
Visit the conference website and learn more
06:35 Posted by Michael Leander Nielsen in Marketing and Networking | Permalink | Email this | Tags: marketing, conference, web 2.o, customer 2.0, customaxi, telefaction, loyalty marketing
March 28, 2007
Oeresund Businss Club in Copenhagen
Oeresund Business Club hosted an event on March 27 at Cafe Selina in Copenhagen. The theme of the event was personal development and career planning.
The main speaker was coach Lau Laursen from Coach Key. Some 60 people from some 15 countries attended. I had the impression that quite a number of people managed to connect to relevant people.
Prizes at the event were sponsored by ParX, PassOn Media and Strongmind.
Enjoy some of the pictures by following the link below.
07:00 Posted by Michael Leander Nielsen in Marketing and Networking | Permalink | Email this | Tags: oeresund business club, michael leander, networking, marketing, customaxi, people, xing